Real Estate Sales Coach

Company Overview

Savvy STR Agents is Asheville's premier short-term rental real estate brokerage — and we're not slowing down. We specialize in helping high-income investors acquire, optimize, and build wealth through STR properties in the Western North Carolina market. Our team moves fast, thinks strategically, and plays to win. We're not a traditional real estate office. We're a performance-driven business that blends data, marketing, and sales to dominate a market that most agents don't even know how to compete in.

Position Summary

We’re looking for a proven real estate leader who knows how to drive production at a high level. This is a performance-driven coaching role focused on helping agents increase GCI, units, conversion, and pipeline strength, all within a fast-paced, virtual environment.

If you’ve led agents before and understand how to turn activity into results, this is an opportunity to scale your impact across an entire team!

Key Responsibilities

Big Picture/What You’ll Do

• Coach agents weekly (minimum) through structured 1:1 sessions

• Improve conversion, follow-up, pipeline management, and closing skills

• Track and drive performance across GCI, units, appointments, and pipeline health

• Establish clear accountability systems and performance standards

• Bring energy, urgency, and focus to a virtual team environment

• Partner with leadership on growth and agent development- this may spill over into some agent recruiting if the team needs assistance

• Support the brand through social media and agent promotion

• Support agents on deals, pricing, negotiations, and client issues

• Lead trainings, role-plays, and workshops that sharpen sales mastery

• Model professionalism, communication, and solution-oriented thinking

• Travel periodically for team events, trainings, and key initiatives

Driving Predictable Production

• Track daily activity, follow-ups, CRM usage, and pipeline movement to ensure consistent results

• Improve lead conversion, speed-to-lead, and overall team efficiency

• Manage lead flow, protect ROI, and eliminate lead leakage

• Lead by example with your own appointments, generation, and closings

• Build repeatable systems to scale the team into new markets

What Success Looks Like

• Agents are converting at higher rates and closing more deals

• There is a consistent coaching cadence and accountability structure

• The team is tracking and improving key metrics like GCI, units, and pipeline health

• The team operates with high energy- even in a virtual setting

• New agents ramp faster, and top agents continue to grow

• Leadership is freed up from day-to-day sales coaching

Required Qualifications

• You have helped run (or have knowledge of running) a real estate team or brokerage

• You are comfortable operating in a fully or primarily virtual environment

• You have a track record of improving agent production and performance metrics

• You understand and actively coach on GCI, units, conversion ratios, and pipeline management

• You bring high energy and naturally motivate others

• You are both inspiring and accountable- you push people to perform

• You’re a doer - you create momentum, not wait for direction

• You are confident and consistent on social media and personal branding

Core Traits We Value

• Ownership: You take responsibility for team performance

• Hustle: You bring intensity and urgency every day

• Coaching Mindset: You develop people, not just manage them

• Problem-Solving: You identify gaps and fix them fast

• Growth-Oriented: You’re always learning and leveling up

• Adaptability: You thrive wearing multiple hats in a scaling business

Compensation & Benefits

Base Salary: $80,000

• On-Target Earnings: $120,000 - $140,000+

• Performance-based bonuses tied to team growth, production, and development

Benefits

• Paid time off (PTO, sick days)

• Telecommuting options (hybrid flexibility in Asheville, NC)

• Workplace perks including flexible work schedules

• Employee recognition programs